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Marketing Analytics Manager

Dallas, TX

6.0 Months

Full-Time $17-$22/hr

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Posted: Jun 17, 2026

Ref: SRTXBD17

Position Overview

GENERAL FUNCTION
This position is responsible for creating Business Intelligence Dashboards, and providing insights that inform marketing strategy, optimize performance, and guide investment decisions across brands, frames, and lenses. This role partners cross functionally with Marketing, Finance, Sales Operations, and IT to ensure data accuracy, enable performance diagnostics, and support ROI focused planning and optimization.

SPECIFIC SKILLS/EXPERIENCE:
Bachelor’s degree in Marketing, Economics, Data Analytics, Management Science, Engineering Management, Industrial Engineering, Mathematics, or Finance.
4+ years of experience in an analytics position.
Demonstrated ability to develop and maintain professional relationships with key business partners positively impacting business growth
Highly skilled in communicating and presenting results to executives.
Intellectual curiosity to proactively explore data, solve problems, challenge existing way of doing things, formulate new hypotheses, and to rigorously analyze them.
Proficiency in Microsoft Excel and the full Microsoft Suite
Proficiency in data manipulation and visualization tools, with experience in either Tableau, SQL, Business Objects or similar BI tool

MAJOR DUTIES AND RESPONSIBILITIES
Drives the business intelligence of our eyewear brands, frames and lenses, ideating and maintaining dashboards to support Marketing activities, and to conduct deep-dive diagnoses providing insights behind performance
Acts as a strategic partner to brand managers and directors in building the monthly business reviews for executive management, identifying opportunities for improvement and recommending corrective action plans.
Manages data analytics of the budget planning and optimization, inclusive of forecasting marketing initiatives’ outcomes and ROIs.
Leads data harmonization processes as needed, partnering closely with Finance, Sales Operation, Business Planning, Business Analytics and IT, to ensure data accuracy.
Manages the optimization of marketing campaigns and product launches, co-designing customer targeting segmentations with sales and marketing managers, and measuring their effectiveness.

Notes:

Onsite/HYBRID
M-F 9-6p
Temp to Hire

VIVA is an equal opportunity employer. All qualified applicants have an equal opportunity for placement, and all employees have an equal opportunity to develop on the job. This means that VIVA will not discriminate against any employee or qualified applicant on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.

Trusted by 100+ Fortune 500 Companies

Competitive Benefits

Your well-being Matters

Health & Future Fully Covered

At VIVA, employee well-being is paramount. Our comprehensive benefits package ensures your health, financial security, and quality of life are always prioritized.

Health Insurance

VIVA provides employees access to a comprehensive group health insurance plan (Medical, Dental, Vision, Basic Life, Term Life, and Accidental Death) through our flexible PPO plan-allowing you the freedom to choose healthcare providers.

401(k) Retirement Planning

Plan securely for your future with automatic payroll deductions into a tax-advantaged 401(k) retirement plan, including employer-matching contributions for eligible employees.

Performance Bonuses & Referrals

Earn performance-based bonuses and generous referral incentives of up to $500 when recommending talented candidates who become part of the VIVA family.

Biweekly Direct Deposit

Enjoy timely and convenient payroll with biweekly direct deposit to your chosen financial institution. Biweekly Direct Deposit

VIVA Perks Program

Access exclusive employee discounts and savings on electronics, travel, groceries, apparel, and more through our dedicated VIVA Perks Program.

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