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Salesforce Marketing Cloud Developer


Reference Number: BTSCDD3

Salesforce Marketing Cloud Developer
experience  Not Disclosed
location  Columbia, SC
duration  12.0 Months
salary  Not Disclosed
jobtype  Not Disclosed
Industry  Government - State
Job Description

SCOPE OF THE PROJECT:

The client seeks a Salesforce Marketing Cloud Developer to help integrate systems and day to day operational functionality with Salesforce.

DAILY DUTIES / RESPONSIBILITIES:

The client is seeking a Salesforce Marketing Cloud developer to help with IT system integrating with the Eligibility and Enrollment system and/or other IT systems within the client.
The ideal candidate must have extensive hands-on experience with Salesforce Marketing Cloud and possess a deep understanding of Email studio, Mobile studio, Automation Studio, Web Studio, Journey Builder, Audience Builder and Reporting.

General Duties:
- Assists with developing the business requirements in Salesforce
- Builds functionality to allow new journeys to be created
- Develop and implement marketing campaigns with Salesforce Marketing Cloud including Email Studio, Journey Builder and Mobile Studio
- Develop and manage email campaigns including responsive email templates.
- Experience using AMP script, SSJS (Server-Side JavaScript), SQL and HTML/CSS to create customize email templates, SMS messages and landing pages
- Create and manage data extensions and data filters to segment audiences and target campaign.
- Design and maintain workflows in Automation Studio to automate various processes including file transfers, data extractions, sending Emails and SMS.
- Develop and manage CloudPages to create landing pages, microsites and forms in Webstudio
- Design, configure, automate journeys using Journey builder
- Create and manage automated SMS campaigns including Opt-in/Opt-out process
- Manages day to day operational needs in Salesforce
- Assists with data integration and platform builds
- Builds and edits code in Salesforce
- Tests new functionality
- Creates and manages dashboards
- Manages and creates custom applications and automate business processes via SFDC
- Creates and manages workflow rules and use of Salesforce Lightning
- Monitors and debugs deployment tools
- Manages communication between different systems using web services
- Support testing including Unit Testing, User acceptance testing, Regression and End to End testing
- Serve as a subject matter expert on Salesforce Marketing cloud capabilities and provide guidance on maximizing systems potential.
- Develop and maintain email marketing campaigns that adhere to Protected Health Information (PHI) and CAN-SPAM regulation including managing unsubscribe mechanism and ensure accurate sender information.
- Troubleshoot and resolve issues in campaigns, journeys and automation workflows.
- Manage user access and permissions in Salesforce Marketing cloud
- The Salesforce Marketing Cloud Developer will interact with staff, other team members, all levels of management and internal and external organizations.
- Other related duties as assigned.

Desired Skills and Experience:
- Experience working with SharePoint, Salesforce, Salesforce Marketing Cloud, and Platform development
- Experience working developing builds and logic in Salesforce
- Experience with integrating Salesforce Marketing Cloud with external systems using REST and SOAP API’s and setting up Secure File Transfer Protocol (SFTP)
- Ability to create technical documentation for monitoring, changes, and enhancements in Salesforce
- Superb communications skills (written and oral)
- Effective listener
- Experience with Salesforce mobile application capabilities and basics of lightning framework
- Experience with object-oriented language such as Java and JavaScript
- Knowledge of SOQL and webservices
- Knowledge and experience with CSS, HTML, and dashboards
- Experience in Medicaid or other healthcare claims system(s) IT projects preferred, but not mandatory
- Salesforce Marketing Cloud Developer Certification
- Salesforce Marketing Cloud Email Specialist Certification

Preferred Skills:
- Salesforce Certified (Apex Specialist)
- Java
- JavaScript
- HTML/CSS
- Salesforce Lightning
- Object oriented programming

Required Skills:
- Platform development (using Apex and Visualforce, understands Lighting components)
- Development lifecycle
- Data Integration
- Apex development
- SQL
- AMPscript
- Testing skills, includes automation/regression testing
- People skills
- Strong background in Salesforce and Marketing Cloud
- Superb written and oral communications skills
- Willingness and ability to effectively engage with people and organizations on a continuous basis.

Required Certification: Salesforce Certified (Apex specialist)

Skills:
Category Name Required Importance Level Last Used Experience
Miscellaneous - business modeling techniques - Yes - 1 - Intermediate - Within 6 Months - 2 - 4 Years -
Miscellaneous - Government experience - No - 1 - - - -
Salesforce Configuration - Salesforce Configuration - Yes - 1 - Advanced - Within 6 Months - 2 - 4 Years

Required Certification: Salesforce Certified (Apex specialist)
VIVA is an equal opportunity employer. All qualified applicants have an equal opportunity for placement, and all employees have an equal opportunity to develop on the job. This means that VIVA will not discriminate against any employee or qualified applicant on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.

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